About us
PT Aspirasi Hidup Indonesia Tbk is part of Kawan Lama Group which is committed to being a source of inspiration, innovation, and solutions in realizing the aspirations of the community for a better life.
We believe that every customer has aspirations for a more meaningful life. Through continuous innovation, we offer diverse products that enable customers to express themselves and fulfill their needs. This commitment is also grounded in the company's values that underpin all our business activities.
Committed
Our history goes back a long way and that should speak volumes about our commitment. With a renewed spirit, we strengthen this trait so that customers feel it through any business that we do.
Insightful
We are honed by years of experience but we believe knowledge is limitless, hence we always look ahead and stay in tune with customers' needs for tailoring ways to keep igniting and inspiring aspiration.
Trustworthy
As we aim to enhance the quality of life for many, it is only natural for us to maintain our integrity. We take full responsibility for our words and actions as our reputation is built on people’s trust.
Vision
Becoming the leading retail hub for home improvement and lifestyle products in Indonesia.
Mission
Providing a diverse selection of lifestyle and essential products, while staying closer to the community through innovative, convenient shopping solutions in line with sustainability principles.
Spread all over Indonesia with more than 360 AZKO, ATARU, Pendopo, and Toys Kingdom stores
in over 80 cities, we keep reaching more Indonesian families to give shopping experiences and fulfill
the needs of Indonesian people.
Milestones